This SRS Labs’ gadget can end annoyingly LOUD TV COMMERCIALS!!
January 20, 2010 2 Comments 
Thurs, January 21st, 2010, Netcast 1009
For a few years now you could buy certain TV brands and models that had TruVolume built in. When I first heard a demo of this device which keeps commercials at the same sound level as programming so you don’t jump when one comes on, I said: “I need this”. But the only way to get TruVolumewas to buy an entire new TV that had it built in. But at CES, SRS labs launched a stand alone version of TruVolume. This small box knows when an overly loud TV commercial is about to air and lowers its volume to match the volume of the show being watched. Coincidentally, legislation working its way into Congress called CALM - the Commercial Advertising Loudness Mitigation Act,(shouldn’t it be CALMA?) which would prevent commercials from being broadcast louder than the TV program it’s on. SRS technology is designed to Stop The Spikes, as the company puts it. It’s an easy-to-iinstall adaptor that connects between your TV and Set-top Box, DVD/BD player, Gaming Console or any other CE device you wish to connect to your television. Using right & left RCA cables (a set is included) just connect it between the “audio out” of your program source & and the “audio in” of your TV. Then connect the AC adapter which is also included. Cost is under $50. An HDMI HD version will be along in a couple of month for under $100.
Hear this Netcast: www.twit.tv/dgw1009
Reader Comments (2)
This is so cool! We're very happy that Mr. DeBartolo has given our product a try and are ecstatic about his response to the SRS MyVolume's performance. If you would like to learn more about this device check us out on Facebook (facebook.com/srslabs) and click the MyVolume Tab.
Thanks everyone!
Michael @ SRS Labs
Dick and Leo need to have this on their podcast! The jingles are SO much louder than the rest of the show!