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    Here's the new March/April 2015 "What The Heck Is It?" Game + the Jan/Feb Winners!

    Here it is! Do you know what it is? To play, come up with the right answer, or make up a silly, or inventive answer that we find funny or clever that describes the gizmo shown. We give away up to three dozen autographed copies of MAD Magazine. (Up to 12 for the correct answer, up to 24 for cute, silly answers.) IMPORTANT! The judges have very small attention spans, so make sure entries are no more than 25 words, and please make just one guess per entry. You can enter more than once, and you can enter even if you've won in the past. But you must sign your entry with a nickname, screen name, fake name, or even real name, but sign it! If it's not signed, it's not eligible. You'll be playing for the June 2015 issue of MAD! 

    Remember, right answers and cute or clever wrong answers can win! Please be sure to put " WTHII" in the subject line so we can pick it out quickly. And good luck! E-mail your entry to by midnight (EDT) April 30th, 2015. By entering you agree this is a game for fun and laughs. Winning answers are published on this website the 1st or 2nd of May, 2015, so come back to see if you won. Because MAD is real cheap, we have to limit mailing winning copies to the United States and Canada. If you've won, follow the directions below to claim your prize! I'll tweet a few reminders for folks to check to see if they've won when winners are announced, so follow me on Twitter:   Please don't answer on this website; it won't count. Good Luck! Winners outside the US and Canada can have their names included as a "shout-out" on an upcoming Giz Wiz Show as their prize. Yep, MAD is that CHEAP!


    Here are the winners of the Jan/Feb 2015 "What The Heck Is It?" Game!

    Jan/Feb 2015 What The Heck Is It? game players – meet the Patty Wacker!   

    This time round, just three people knew what it was ---- 

    ACME's handy dandy frozen hamburger patty separator. The air conditioning guy 

    When you buy frozen hamburger patties and you can’t get them to separate one whack with this slide hammer will do the trick. Camichael 

    A tool for splitting frozen hamburger patties or steaks when stuck together. Jason Evans

    If you've won, you'll get an autographed copy of the April issue of MAD. Just follow the directions below the other winners to claim your prize! 


    Here's the clever, cute, original winners of the Jan/Feb 2015 "What The Heck Is It?" game.

    Everyone on this list - and the list above - is a winner! You'll receive the April 2015 issue of MAD. 

    The most given answer was some sort of log splitter…we picked a two at random: 

    It’s a splitter. The long red piece on the handle is weighted and you slam it down to split wood or whatever...--  Paul D. Ciuppa 

    It’s a hand held log splitter for Lincoln Logs toy sets! Gerald Jones 

    They were a LOT of this type answer, we picked one at random: 


    A lot of people said it was a soldering iron, we picked one at random. 

    It's a soldering iron  -Ultimate Whovian 

    Several people said this, we picked one at random: 

    Looks like a device to break out your car window in case you were trapped and needed to get out quickly. — Pizzagew, Lake Nacimiento, CA 

    A bunch of folks entered some sort of tooth gap device, we picked one at random: 

    it is obviously an ultimate toothpick for people with large gaps in their teeth - would be great gift for Alfred E. Neuman. Khogle 

    Others we picked: (It was hard to narrow down the ones we liked, so since they were only 3 winners with the right answer, we picked 27 other winners instead of 24.) 

    It is an exclamation point.   When you are talking to someone who has a great idea, you hold it over their head. Ian Winkler 

    It's a wedge assist to aid in giving a cat pills by holding his mouth open. Scott 

    It scrapes/cleans between the wires of a bar-b-que grill. Bill_Mi 

    Flintstone Texting Device. Buy using a hammer you can chisel your text message in any type of stone. Vince 

    A hotdog bun separator to hold the bun open while you place the hotdog. Stew Shapiro 

    Garden hose guard.  Place it at the corner of your house or flowerbed, to keep the hose from touching. Roller allows for easy transport of the hose. Stan Cook 

    A crack wack. If you have a small crack and need to make it bigger use this and give it a wack. Madcakes 

    staple remover.  You pry them up with the flat end and the used staples fall in and hang from in between the grooves. Karl in Phoenix 

    This is obviously a giant screwdriver, for a giant screw! Rich M. 

    Patriots ball deflator. Michael Holzinger 

    Executive back stabber for eliminating office competitors and annoying co-workers. PastTom

    This device is a stirring device to “Spike” punches at parties. Shawn Kirkham 

    I believe it is an old timey Ice Block Splitter for trimming your ice. Richard Graepel 

    Paint Can Opener John 

    A chin cleft maker. brahmplay. 

    A flosser for Michael Strahan. Doug Stacey 

    It is "Baby's First Shank," for the future prisoner in training, featuring padded easy-grip handle and painful (but non-lethal) training blade. Donald Burr 

    A combination stylus. Use the blunt end for your touch screen monitor, the fine point for your phone. azGreg 

    A pneumatic punch for ice fishing holes. Cliff Lewis 

    Its a quick handle for a Watermelon, just poke it in and have watermelon on a stick! -- johnathan a. tainter  

    It is a tool used for the splitting of hairs. -Tim Hopkins

    If you won more than once, please just ask for one autographed MAD. Email me your full name & address - (US/Canada only - otherwise email me & we'll give you a shout-out on The Giz Wiz). I'll autograph your MAD with your first name & my name unless you specify Dick's name only.  Please put MAD WINNER in the subject line, so I can pick it out quickly. Thanks!!!  Dick De, The Giz Wiz & MAD's Maddest Writer. Email me at:

    Don't forget to go back to the top of this page to play the March/April 2015 WTHII? game. And be sure to sign your entry with a name, initials, something - or it won't be counted. Last month more than a dozen entries weren't signed and were disqualified. Thanks.