It’s about 20 years ago when Precision Navigation introduces the Wayfinder, an electronic dashboard compass. It was so innovative it even made the pages of Popular Mechanics, as you can see. It had a memory function, which according to the write-up "stores a direction of travel so you can retrace your steps"! Yep, it sounds like it can remember one single event. By today’s standard that's joke material! And yet, back then the retail price was $99.95.
I guess the Wayfinder was not a big hit, because here’s what a trademark search brought up:
On Friday, November 15, 1991, a U.S. federal trademark registration was filed for WAYFINDER by PRECISION NAVIGATION INCORPORATED, Mountain View 94043. The USPTO has given the WAYFINDER trademark serial number of 74223621. The current federal status of this trademark filing is ABANDONED - NO STATEMENT OF USE FILED. The correspondent listed for WAYFINDER is Joseph H. Smith, San Jose, CA 95127. The WAYFINDER trademark is filed in the category of Computer & Software Products & Electrical & Scientific Products . The description provided to the USPTO for WAYFINDER is directional compasses.
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